Privacy policy
Last updated: July 23, 2026
This Privacy Policy explains how Merch Collect collects, uses, shares, and protects your personal information when you visit our website, place an order, contact us, create an account, subscribe to marketing communications, or otherwise interact with our store.
Store: Merch Collect
Website: https://merchcollect.com
Email: support@merchcollect.com
Phone: +1 805-510-0118
Business Address: 2020 13th St, Boulder, CO 80302, United States
By using our website or providing personal information to us, you acknowledge the practices described in this Privacy Policy.
Information We Collect
We collect information that helps us operate our online store, process and fulfill orders, provide customer support, improve our products and website, prevent fraud, and communicate with customers.
Information You Provide to Us
When you place an order, create an account, contact us, subscribe to emails or SMS messages, participate in a promotion, or otherwise interact with Merch Collect, we may collect information such as:
- Your name
- Email address
- Phone number
- Billing address
- Shipping address
- Order and purchase details
- Account information
- Payment-related information
- Customer support messages and communications
- Reviews, feedback, photos, or other content you choose to submit
- Any other information you voluntarily provide to us
Information Collected Automatically
When you visit or interact with our website, we and our service providers may automatically collect certain technical and usage information.
This may include:
- IP address
- Device type
- Browser type and version
- Operating system
- Approximate geographic location
- Pages viewed
- Products viewed
- Search activity
- Items added to your cart
- Checkout activity
- Time spent on the website
- Referring website or traffic source
- Interactions with advertisements
- Cookie identifiers and similar tracking information
Payment Information
Payments are processed through secure third-party payment providers, including payment services made available through Shopify and other payment processors that may be available at checkout.
We do not directly store your full credit card number on our own servers. Payment providers may collect and process payment details as necessary to authorize and complete your transaction, prevent fraud, and comply with applicable financial regulations.
How We Use Your Information
We may use personal information to:
- Process, confirm, and fulfill your orders
- Process payments and prevent fraudulent transactions
- Send order confirmations, shipping updates, and tracking information
- Provide customer support
- Respond to questions and requests
- Handle returns, refunds, exchanges, replacements, and order issues
- Create and manage customer accounts
- Improve our website, products, services, and shopping experience
- Personalize products, recommendations, and content where applicable
- Maintain website security and prevent fraud, abuse, and unauthorized activity
- Send marketing emails or SMS messages when you have opted in
- Measure advertising and marketing performance
- Show relevant or personalized advertising where permitted
- Conduct analytics and understand how customers use our website
- Comply with legal, tax, accounting, regulatory, and business obligations
- Establish, exercise, or defend legal claims
Cookies and Tracking Technologies
Merch Collect and our service providers use cookies, pixels, tags, local storage, and similar technologies to operate our website, remember your preferences, understand website activity, improve the shopping experience, and support analytics and advertising.
Cookies and similar technologies may help us:
- Keep items in your shopping cart
- Remember your preferences
- Keep you signed into your account
- Operate checkout and payment features
- Analyze website traffic and performance
- Understand how customers use our store
- Measure advertising and marketing results
- Prevent fraud and improve security
- Show more relevant content or advertising
You can manage certain cookies through your browser settings.
Depending on your location, you may also see a cookie consent banner or privacy preference tool that allows you to accept, reject, or customize certain non-essential cookies and tracking technologies.
Disabling certain cookies may affect the functionality or performance of parts of our website.
Your Privacy Choices
Depending on where you live, you may have choices regarding how your personal information is collected and used.
Where available, you may use our privacy preference tools or Your Privacy Choices link to manage certain data sharing, targeted advertising, or cookie preferences.
You can also contact us at support@merchcollect.com with privacy-related requests.
Email Marketing
If you sign up to receive marketing emails, we may send you information about:
- New products
- New designs and collections
- Promotions and discounts
- Restocks
- Seasonal offers
- Store news and updates
You can unsubscribe from marketing emails at any time by clicking the unsubscribe link included in our marketing messages.
You may also contact us at support@merchcollect.com.
Unsubscribing from marketing communications does not prevent us from sending transactional communications relating to your orders, payments, shipping, account, or customer service requests.
SMS Marketing
If Merch Collect offers SMS or text message marketing and you voluntarily sign up, we may send text messages relating to promotions, products, order updates, or store information.
Message frequency may vary. Message and data rates may apply depending on your mobile carrier.
You may opt out of marketing text messages at any time by following the unsubscribe instructions provided in the message.
How We Share Personal Information
We may share personal information with third parties when reasonably necessary to operate our business, provide our services, complete your orders, improve our website, market our products, prevent fraud, or comply with legal requirements.
We may share information with:
- Shopify and ecommerce platform providers
- Payment processors and financial service providers
- Shipping carriers
- Warehousing and fulfillment providers
- Print-on-demand, production, manufacturing, and order fulfillment partners
- Email and SMS communication providers
- Customer support service providers
- Analytics providers
- Advertising and marketing platforms
- Fraud prevention and security providers
- Cloud hosting, IT, and infrastructure providers
- Professional advisors such as accountants, attorneys, consultants, and tax providers
- Government agencies, regulators, courts, or law enforcement when required by law
These service providers may receive personal information that is reasonably necessary for them to perform their services.
Shopify
Our online store is hosted and powered by Shopify.
Shopify may collect and process personal information when you visit our website, place an order, use checkout, or otherwise interact with Shopify-powered services.
Shopify processes certain information as necessary to provide ecommerce, checkout, payment, fraud prevention, analytics, and other services.
Shopify's handling of personal information may also be governed by its own privacy policies and applicable legal terms.
Order Fulfillment and Production Partners
Merch Collect may work with third-party production, printing, manufacturing, warehousing, and fulfillment partners to produce and deliver products.
To fulfill your order, we may share information such as:
- Your name
- Shipping address
- Phone number where required for delivery
- Email address where necessary
- Product and order details
- Shipping instructions
These partners use this information to manufacture, process, package, ship, and deliver your order or provide related services.
Advertising and Analytics
We may use analytics and advertising technologies to understand website usage, measure marketing performance, improve our store, and display relevant advertising.
These services may include platforms such as:
- Meta, including Facebook and Instagram
- Microsoft
- TikTok
- Shopify
- Other analytics or advertising providers
These providers may collect or receive information such as:
- Pages visited
- Products viewed
- Purchases and checkout activity
- Device and browser information
- IP address
- Cookie or advertising identifiers
- Interactions with advertisements
This information may be used to measure advertising effectiveness, understand customer behavior, improve our services, create audiences, and provide personalized or targeted advertising where permitted by law.
Depending on your location, certain advertising activities may be considered targeted advertising, sharing, or a sale of personal information under applicable privacy laws.
Sale or Sharing of Personal Information
Merch Collect does not sell your personal information for money.
However, certain advertising, analytics, or marketing activities involving cookies and similar technologies may be considered a “sale,” “sharing,” or use for targeted advertising under certain privacy laws.
Where required by law, you may have the right to opt out of these activities.
How Long We Keep Your Information
We retain personal information for as long as reasonably necessary to provide our services and fulfill the purposes described in this Privacy Policy.
We may also retain information where necessary to:
- Maintain order and transaction records
- Comply with tax and accounting obligations
- Prevent fraud
- Resolve disputes
- Handle chargebacks
- Enforce agreements
- Comply with applicable legal requirements
Retention periods may vary depending on the type of information and the legal or business purpose for which it is maintained.
How We Protect Your Information
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, misuse, loss, disclosure, alteration, or destruction.
However, no online service, transmission method, or storage system can be guaranteed to be completely secure.
We therefore cannot guarantee absolute security of information transmitted or stored electronically.
Your Privacy Rights
Depending on your location and applicable law, you may have the right to:
- Request access to personal information we hold about you
- Request correction of inaccurate personal information
- Request deletion of certain personal information
- Request a copy of your personal information
- Request data portability where applicable
- Object to or restrict certain processing
- Withdraw consent where processing is based on consent
- Opt out of marketing communications
- Opt out of certain targeted advertising
- Opt out of certain sales or sharing of personal information where applicable
- Appeal certain privacy decisions where required by law
To submit a privacy request, contact us at support@merchcollect.com.
We may need to verify your identity before processing certain requests.
California Privacy Rights
If you are a California resident, you may have rights under applicable California privacy laws, including rights to:
- Know what categories of personal information we collect
- Know the sources from which personal information is collected
- Know the purposes for which personal information is used
- Know the categories of third parties to whom information may be disclosed
- Request access to certain personal information
- Request deletion of certain personal information
- Request correction of inaccurate personal information
- Opt out of certain sales or sharing of personal information
- Limit certain uses of sensitive personal information where applicable
- Not be discriminated against for exercising applicable privacy rights
We do not sell personal information for monetary compensation.
Certain advertising or analytics practices may nevertheless qualify as “sharing” or targeted advertising under California or other state privacy laws.
To exercise applicable California privacy rights, contact us at support@merchcollect.com or use the privacy controls made available through our website where applicable.
United States State Privacy Rights
Residents of certain U.S. states may have additional rights under applicable state privacy laws.
These rights may include access, correction, deletion, portability, and the ability to opt out of certain targeted advertising, profiling, sale, or sharing activities.
The specific rights available to you depend on your state of residence and applicable law.
European Union, EEA, and United Kingdom Privacy Rights
If you are located in the European Union, European Economic Area, or United Kingdom, you may have additional rights under applicable data protection laws.
Depending on the circumstances, our legal bases for processing personal information may include:
- Performance of a contract, such as processing and fulfilling your order
- Compliance with legal obligations
- Our legitimate business interests
- Protection against fraud or security threats
- Your consent, such as for certain marketing or cookie activities
You may have rights to:
- Access your personal information
- Correct inaccurate information
- Request deletion
- Restrict certain processing
- Object to certain processing
- Receive certain information in a portable format
- Withdraw consent where applicable
- Submit a complaint to your local data protection authority
To exercise applicable privacy rights, contact us at support@merchcollect.com.
International Data Transfers
Merch Collect operates an online business and works with service providers located in different countries.
As a result, your personal information may be transferred to, stored, or processed in countries outside your country of residence.
Where required by applicable law, we or our service providers use appropriate safeguards designed to protect international transfers of personal information.
Children's Privacy
Our website is not directed toward children under the age of 13, and we do not knowingly collect personal information directly from children under 13.
If you believe that a child has provided personal information to us without appropriate authorization, please contact us at support@merchcollect.com.
We will take reasonable steps to review and delete the information where appropriate.
Third-Party Links
Our website may contain links to third-party websites, apps, social networks, or services.
We are not responsible for the privacy practices, security, content, or policies of third parties.
We encourage you to review the privacy policies of any third-party website or service before providing personal information.
User-Generated Content and Reviews
If you submit a product review, photo, testimonial, comment, or other content through our website or related services, some of that information may become publicly visible depending on the feature you use.
Please avoid including sensitive personal information in publicly displayed reviews or content.
Fraud Prevention and Security
We may use personal and transaction information to identify and prevent fraud, unauthorized transactions, abuse, security threats, and other potentially harmful activity.
This may involve automated fraud screening provided by Shopify, payment processors, or other security providers.
Business Transfers
If Merch Collect is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or similar business transaction, personal information may be transferred as part of that transaction where permitted by law.
Legal Disclosure
We may disclose personal information when we reasonably believe disclosure is necessary to:
- Comply with applicable laws or legal processes
- Respond to lawful government or regulatory requests
- Protect the rights, property, or safety of Merch Collect, our customers, or others
- Investigate fraud or security incidents
- Enforce our policies or agreements
Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our business practices, services, technology, legal requirements, or privacy practices.
When we update this policy, we may revise the “Last updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically.
Contact Us
If you have questions about this Privacy Policy, how we handle personal information, or would like to submit a privacy request, please contact us:
Merch Collect
2020 13th St
Boulder, CO 80302
United States
Website: https://merchcollect.com
Email: support@merchcollect.com
Phone: +1 805-510-0118
Support Hours: Monday to Friday, 9:00 AM to 5:00 PM ET